No, you didn’t read it wrong. And yes, I know that the famous saying is indeed “a picture is worth a 1000 words”. But if that’s true, what to say of video and the power it does have to compile everything you would like your client or prospect to understand in less than 2 minutes?
Video has now been added to the sales deck of the most successful sales professionals. Animated videos, video case studies, video testimonials, thought leadership videos. You name it.
On the sales and marketing pitch of the 21st century, being able to grasp your prospects’ attention goes way beyond nice chats over coffee and endless presentations. A series of sales-driven videos can be a great start to a very productive meeting, where your potential client will be impressed by your value proposition before you lay it out on the table.
We already wrote about the power of using the right type of video content for every different stage of the sales cycle. So, if you are responsible for either selling or helping your team to drive the numbers up, use video to help with the task. If you are not sure of which type of video you should focus your attention and budget on, check this resource here.
Or if you’d like to chat to us about your video marketing strategy, just contact us here.
And obviously, watch our animated teaser below about video marketing - it will take you 45 seconds to understand why you should have one. ;-)
Would you like to use animated videos to generate traffic and qualified prospects for your business?